{"id":641,"date":"2006-02-20T17:04:00","date_gmt":"2006-02-20T17:04:00","guid":{"rendered":"http:\/\/davetraynor.com\/wp2\/2006\/02\/20\/moving-employee-communications-to-top\/"},"modified":"2016-10-29T05:50:51","modified_gmt":"2016-10-29T05:50:51","slug":"moving-employee-communications-to-top","status":"publish","type":"post","link":"https:\/\/davetraynor.com\/wp2\/2006\/02\/20\/moving-employee-communications-to-top\/","title":{"rendered":"Moving Employee Communications To The Top of the List"},"content":{"rendered":"

There’s a new blog out on Employee Communications, a subject near and dear to my heart. It’s called For Your Approval<\/a>, and it’s written by Ron Shewchuk, who’s the author of a new book from the IABC called Writing and Editing the Internal Publication: Delivering Employee Communications with Impact, Integrity and Style.<\/a><\/p>\n

His post today is a thought-provoking piece called The Myth of the Strategic Communicator<\/a>. He raises some good points in this first of what will be several posts on this topic. <\/p>\n

He takes aim at the notion that if communicators are going to be relevant in business, they have to gain a seat at the executive table. But in his experience, that’s not a path to success, especially for communicators.<\/p>\n

Well, I\u2019m here today to tell you that I\u2019ve been a temporary dinner guest at that strategic table more than a few times in my long and sordid career. And I\u2019m ready to share a little secret: most of the time the guests are insane and the food is undercooked, overcooked, rotten or poisoned. Very few decisions actually ever get made. Long-term direction is often nothing more than the path of least resistance, or whatever your cranky investors are insisting you do next. And battle tactics are devised in a very deep, cushy bunker in which the primary goal is not victory, but self-preservation.<\/p><\/blockquote>\n

He’s got lots of other good stuff, like why a psychopath would fit into an executive suite and how communicators share a lot with social workers. It’s provacative and worth reading.<\/p>\n

Another new blog
Another interesting update for business communications blogs is the launch of the IABC Communications Commons<\/a>. The blog is actually a series of blogs (3 at the moment) which will feature well-known communicators talking about what matters to them. <\/p>\n

Shel Holtz<\/a>, who has a long history of championing new media for communicators and is the co-host (with Neville Hobson<\/a>) of the For Immediate Release<\/a> podcast, was one of the driving forces behind this new venture, which is sponsored by the IABC. Surprisingly, though, I couldn’t find any mention of it on the IABC website<\/a> yet. Perhaps it’s too new to point to.<\/p>\n

The Communications Commons features three sub-areas right now — Branding<\/a>, Employee Communications<\/a> and Measurement<\/a>. You can sign up for RSS feeds for each of them, as well as the general feed. <\/p>\n

It’s an indication that communicators are getting serious about using the blogosphere as a way to spread knowledge. If you’re in communications and you want to stay in touch with how our world is changing, I encourage you to check out these new resources.<\/p>\n

<\/p>\n

Technorati Tag: Corporate Communications<\/a>,Leadership<\/a>, Employee Communications<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

There’s a new blog out on Employee Communications, a subject near and dear to my heart. It’s called For Your Approval, and it’s written by Ron Shewchuk, who’s the author of a new book from the IABC called Writing and Editing the Internal Publication: Delivering Employee Communications with Impact, Integrity and Style. His post today […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-641","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p88Hib-al","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/posts\/641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/comments?post=641"}],"version-history":[{"count":1,"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/posts\/641\/revisions"}],"predecessor-version":[{"id":1604,"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/posts\/641\/revisions\/1604"}],"wp:attachment":[{"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/media?parent=641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/categories?post=641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/davetraynor.com\/wp2\/wp-json\/wp\/v2\/tags?post=641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}